Blu-ray Xbox 360 to be sold at a loss?

,----[ Quote ]
| The source claimed that this price hike will force Microsoft to sell the
| console at a loss, because consumers will be unwilling to pay the premium for
| a Blu-ray Xbox 360 – which could see them turn to the PS3 instead.
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http://www.reghardware.co.uk/2008/04...t_track_sales/


Recent:

PS3 tops Xbox 360 again; Microsoft cites shortages

,----[ Quote ]
| Nintendo's Wii led by a wide margin in U.S. video-game console unit sales in
| February, followed by the Sony's PlayStation 3, according to data released by
| the NPD Group this afternoon. Microsoft's Xbox 360 came in third among
| current-generation consoles for the second straight month. Here are the
| numbers that NPD released: Â* Â*
|
| Nintendo Wii: 432,000
| PlayStation 2: 352,000
| PlayStation 3: 281,000
| Xbox 360: 255,000
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http://blog.seattlepi.nwsource.com/m...asp?source=rss


Raikes and Other Exits

,----[ Quote ]
| It's weird that Mini and all the commenters here have failed to notice the
| mass exodus from the Xbox team in 2007. By my count, more than 15% of the
| ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
| product team (dev/PM/test) have left Microsoft for Apple, Sony, Google,
| Yahoo, MySpace, Amazon, and various other companies (including several
| startups, local and in the Valley). Â* Â*
`----

http://minimsft.blogspot.com/2008/01...her-exits.html


Microsoft Admits ALL Xbox360's Are Defective

,----[ Quote ]
| Though Robbie Bach, head of Microsoft's Xbox360 Division refused to elaborate
| on the issue, the general consensus is that it's one of botched thermal
| design management and inadequate dissipation of heat leading to component
| failure.
`----

http://www.fastsilicon.com/latest-ne...html?Itemid=60


Loot: Redmond, We Have a Problem, Or, What's Wrong With the Xbox 360

,----[ Quote ]
| At this point, Former becomes impassioned. That's not fair, he says;
| we always saw this as a long-term venture. To which we reply that we
| were talking about the original Xbox, and while other divisions of
| the company throw off more profits in a single quarter than the
| entire $5 billion or so lost in the home and entertainment division
| ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^ ^^^^^^^^^^
| to date, the fact remains that, as we take-our-word-for-it predicted,
| the Xbox group has been spectacularly unprofitable for Microsoft.
| Hence, our heretofore unpublished Vietnam analogy. The rest of the
| night is a blur, but we digress.
|
| [...]
|
| The worst case scenario for Microsoft, then, is one in which the Xbox
| 360's bid for the mass market is blocked by the Wii for the next two to
| three years, at which point the aging and underpowered Wii gives way
| to a cheaper-than-it-is-now PS3 with a selection of AAA titles that's
| far wider than what the PS3 has at the moment; new installments of
| Playstation's own popular and casual-leaning games; and a slew of
| new franchises from Sony's much-larger studio operation.
`----

http://ncroal.talk.newsweek.com/default.asp?item=533168